Let's find big problems,
then make awesome solutions.
I really like problems.
Problems are negative for a reason - they bother people. And they only become opportunities when you do something about them.
So I like to find the big problems that matter, the ones that really get in the way of people doing what they want to do, and - together with a great team - find awesome solutions to fix them.
To do this, I focus on user experience & product strategy, with a healthy heaping of interaction design in the mix to really make things work the way we want them to.
How do I find problems?
Stakeholder discovery & alignment
User & stakeholders interviews (IDIs)
Observation & contextual inquiry
Research synthesis & analysis
User journeys & service blueprints
How do I create solutions?
Vision & strategy creation
Sketching & wireframing